New Desert Mailer
43625 N Sierra Highway, Ste D
Lancaster, CA 93534
Phone: (661) 522-0041
Fax: (661) 723-0020
Contact via Email
Visit our Website
- Business community service
- Advertising services
- Local shopping product search
- Display ad graphics
- Logo design
- web hosting and development
- Marketing resources
- New Business start-up
- Business planning
- Media representation
Hours of OperationOur office at 43625 N. Sierra Highway Ste. D is open from 10am - 4pm Mon - Fri (Same building as North Valley Vet Clinic and attorney Jeff Moffatt)
Owner/Publisher- John Henderson
Co-Owner/Editor- Karen Henderson
Advertising Manager- Gary Brunner
Art Manager- Nancy Diehl
Office Manager- Ashleigh Hobson
Distribution- James Brown lll
"The Desert Mailer was the brain child of Brian Kovsky. His vision for a local community shopper took the Antelope Valley to a new level of community awareness. Started in 1980, the Desert Mailer flourished for 16 years as the GO TO Local Community Shopper until it's demise in the fall of 1996.
John Henderson was hired as a graphic artist by the Editorial head, Gen Fortis to provide editorial art for Gen's travel articles. He worked as a commercial artist in the production department under the then Production Manager, Nancy Diehl and in 1993 Jim Collins (sales manager) and Fred Eichenberder convinced John to transfer to display sales. He was one of the last sales people hired and became one of the highest paid sales people at the time.
Brian sold the DM to Paul Hamilton in 1992 and closed the doors in 1996. No one saw it coming and it rested for 20 years until John & Nancy decided to bring it back.
"The more we think about the potential of available in rebuilding the Desert Mailer the more excited we get. It's even a bit scary! But anything with this kind of challenge is bound to be scary,"
According to Nancy, " I remember the deadlines as very stressfilled because we had to build the different zones one at a time and lay them out by hand while the press guys hounded us to turn the finished layout boards with color masking to the camera so they could shoot the negs!"
It's all done on the computer today without the paste-up boards and color separations.
We are looking forward to providing the same quality today as we did back then." - The New Desert Mailer- Promotional Vol #1